Cutting through the hype, talking about what brands should be doing with their Facebook pages and how.

ABOUT THE EVENT:

Everything you ever wanted to know about using Facebook for your business; the official view from Facebook themselves, through to the rules and tools available, and the campaigns showcasing best practice.

This is also a chance for a first look at The iPlatform's revolutionary new social networking tool Conversocial. This is the first application available to manage, moderate, and generate reports from your Facebook community.

PROGRAMME:

5pm:          Arrival & Seating

5.25pm:     Welcome

5.30pm:     Is Facebook for brands: The Word from Facebook, Christian Hernandez, Head of International Biz Dev at Facebook

5.45pm:     Facebook ROI Part One: 'Do no harm' Dominic Sparkes, Tempero

6pm:          Facebook ROI Part Two: Value is in the engagement Joshua March,  iPlatform/Conversocial

6.15pm:     Facebook ROI Part Three: Unlocking the value of a community 5 min case studies from

Blue Rubicon (Democracy UK) - Richard Appleton

Outside Line - Ronnie Brown

Ketchum Pleon (Best Buy) - Kate Matlock

6.30pm:    Q&A

6.45pm:    Closing thoughts & drinks/snacks

7.30pm:    Finish

[Image: www.allfacebook.com]